Wednesday 16 July 2014

MTV AND DESTINATION NSW SHOWCASE FIRST HAND TRAVEL ACCOUNTS IN NSW

MTV and Destination NSW have partnered to produce a four-part online video series to inspire young people to visit and experience NSW.

The latest instalment features Andrew Smith, who recently completed his role as NSW Chief Funster as part of Tourism Australia’s “Best Jobs in the World” competition, documenting his 800km road trip from Sydney to Byron Bay in a 1970s Ford Fairlane 500. Andrew stops off at locations including Boomerang Beach, Dorrigo and the banks of the Clarence River, before arriving at Byron Bay Bluesfest. Andrew says, “I think my advice to people who want to travel to Regional New South Wales is really simple…just go.”

The fourth instalment in the series is set to premiere this Sunday, with Clairy Brown and the Bangin’ Racketts joining the bill at Byron Bay Bluesfest for the first time. Other instalments have followed MTV VJ Kate Peck to Top Gear Festival in Sydney to document her obsession with motorbikes, and country influenced rock band We the Ghosts performing at CMC Rocks the Hunter in March.

Destination NSW Chief Executive Officer Sandra Chipchase said, “Destination NSW is delighted to continue this partnership with MTV, which complements our broader strategy to engage with youth travellers in innovative ways, and show people what a diverse and fun place NSW is to visit.

“The NSW Chief Funster, Andrew Smith, has been a fantastic ambassador for youth travel to our State, demonstrating the breadth of experiences on offer first-hand. The inclusion of Andrew in this series is a great fit, making for an entertaining and inspiring installment,” she said.

The native online series is featured on MTV and mtv.com.au, MTV’s global travel site mtvtravelco.com and via Destination NSW’s online channels.

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