I wanted to write today with an update on the Travel Associates business in the current environment as I believe it's incredibly important to keep our valued clients up to date on both our company and our industry in these difficult times.
Your support and your loyalty are so important to our team and we are very appreciative of the trust you place in our business. It's for this reason that I'd like to share some important information on what we are doing to manage the impact of the Government restrictions placed on our country as a result of the Coronavirus, and how this is affecting our company, our clients and our team.
Yesterday, our parent company, Flight Centre Travel Group, made a significant announcement to the Australian Securities Exchange. The announcement shares a number of the initiatives that our Group has put in place, including taking very tangible steps to improve our liquidity and our ability to weather a prolonged downturn in demand. Our goal is to emerge from this situation with our brand, our culture and most importantly, our customer service values intact so that we are able to resume the work we do in assisting our clients to realise their extraordinary travel dreams.
I hope that this announcement will give you a sense of confidence and peace of mind for the future of our business. To walk you through these initiatives, Flight Centre Travel Group’s Managing Director, Graham “Skroo” Turner has provided an update that you can read here.
For 22 years, the Travel Associates brand has worked to develop the very best connections with valued suppliers and we have also built an amazing team of experienced advisers with travel knowledge that is second-to-none. Some of the recent decisions we have made, as a direct result of the impact of Coronavirus on our industry, have been painful and difficult for all including the need to stand down many of our extraordinary advisers. We genuinely look forward to bringing back as many of these amazing people as soon as business returns to near normal levels.
It's our goal to return to strength with a brand and team that once again exceeds your expectations, keeping you and your family safe, happy and healthy with any travel plans when you are ready to travel again.
As always, if we can do anything to help you, or if you have any questions please feel free to reach out to myself or your trusted Travel Associates adviser.
Yours sincerely
Danielle Galloway
General Manager, Travel Associates
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