Monday, 8 April 2013

High Profile Media Travel to Sydney for Mercedes-Benz Fashion Week Australia

Destination NSW is working with a number of high profile international journalists attending Mercedes-Benz Fashion Week (MBFW) to promote Australia’s leading fashion event to audiences in key tourism markets.

The fashion journalists, who are also guests of IMG Fashion, will view the Spring/Summer collections of NSW’s and Australia’s leading fashion design talent, and write about Sydney as a premier shopping, style and fashion destination.

The fashion journalists include representatives from:
• Vogue China.
• New Zealand Herald
• Cosmopolitan Magazine, Hong Kong
• She.com, Hong Kong
• U Magazine, Hong Kong

Mercedes-Benz Fashion Week Australia, which is exclusive to Sydney, will be held at Carriageworks from Monday 8 to Friday 12 April.

Information on the Mercedes-Benz Fashion Week program, including designer shows and runway schedules, can be found on the MBFW website.

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