NEW CAMPAIGN TO SHOWCASE CARAVAN AND CAMPING EXPERIENCES IN NSW

A TV campaign showcasing NSW caravan and camping experiences to new markets has kicked off this month on the Seven and Ten networks across NSW.

The campaign, aimed at driving sector growth, is an initiative of the Caravan & Camping Industry Association NSW and targets young families, young adults and couples.

The TV spots feature vision shot as part of the Association’s most recent cooperative campaign with the NSW Government’s tourism and major events agency, Destination NSW, and features Shellharbour, Port Stephens and Kangaroo Valley.

The advertisements, to run until 20 August, are being aired during top-rated programs such as The Bachelor, The Project, The Living Room and The Great Australian Spelling Bee. The ads will also appear across digital channels to extend the campaign’s reach. The two-week campaign will reach an estimated 4.4 million viewers.

Click here to view the campaign.