Parramatta has joined London, Dublin, Stockholm and 90 other international locations in being recognised as a safe and enjoyable precinct to enjoy a night out with friends and family.
It is the second NSW location to gain Purple Flag accreditation, following the YCK (York, Clarence and Kent Streets) precinct in Sydney’s CBD.
To achieve Purple Flag accreditation, areas need to meet a set of criteria, including access to public transport, adequate street lighting and great food and beverage offerings.
Minister for Music and the Night-time Economy John Graham said: “It’s great to see the first Purple Flag being awarded in Western Sydney, and Parramatta’s lively restaurant, bar and arts and culture scene is a deserving recipient."
The accredited area covers more than 80 food and beverage venues along and around Church Street, plus CommBank Stadium, Riverside Theatre, retail and dining at Westfield Parramatta, a cinema, public spaces, hotels, gyms and fitness studios - with safe access to public transport (train, light rail, buses), a taxi rank and 24-hour car parks.
NSW 24-Hour Economy Commissioner Michael Rodrigues said Parramatta’s Purple Flag was a reflection of the City of Parramatta’s and local industry’s extensive efforts to develop a robust night-time economy.
“Parramatta is leading the way in Sydney with its strategic focus on elevating its 24-hour economy,” said Mr Rodrigues.
“I congratulate all involved in achieving this Purple Flag, which makes it known far and wide that Parramatta is a hugely appealing destination for locals, residents all across Sydney and visitors.”
The pilot phase of Purple Flag in NSW, which is being run by the NSW Government, will expand later this year in Lakemba and Marrickville.
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*Source: Destination NSW SYDNEY.COM | VISITNSW.COM | DESTINATIONNSW.COM.AU
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