Somabay is a resort offering some of the sandiest beaches of the Red Sea and views of desert mountains

Somabay Marina

To mark World Cleanup Day, Somabay partnered with the Hurghada Environmental Protection and Conservation Association for an inaugural cleanup event. 

Hurghada is a local NGO that works to highlight the importance of marine and land conservation efforts in the Red Sea – The event saw 500 participants, including Somabay workers, residents and guests volunteered to remove four tonnes of waste from the coastline. 

Each of the five hotels that form part of the destination were responsible for the cleanup of their own beaches and hotel area with the support of in-house guests. 

The Orca Diving Centre took responsibility for cleaning the Somabay Marina and the nearby Tobia 4 Island and Somabay Golf focused its efforts on cleaning the golf courses and their coastline Somabay workers and residents were tasked with cleaning across the wider destination. 

World Cleanup Day at Somabay is the latest initiative in a series of wider efforts by the destination to prioritise sustainability. 

Having recently developed a 5MW PV solar plant and signed an agreement to build a water desalination plant at the destination. 

* www.somabay.com/ 

* Lola Sherwin at LSherwin@thecommunicationgroup.co.uk