SYDNEY IN SUMMER HITS SCREENS

Audiences across the country are being enticed to experience some of Sydney’s best attractions first-hand with Destination NSW’s launch of three new television commercials as part of its Sydney in Summer campaign.

NSW Minister for Tourism and Major Events Adam Marshall said the television commercials, which will be seen by more than four million viewers across Australia, will inspire and motivate people to book their next holiday in Sydney.

“Sydney is stunning all year round, but particularly in Summer, and this campaign is about putting our city’s world-class beauty and attractions front and centre to ensure we continue to be the number one State for visitors,” Mr Marshall said.

In addition to the commercials, the campaign will include outdoor and digital advertising.

The Sydney in Summer campaign includes three television commercials; Sydney and Surrounds; Outdoor and Adventure; and Food and Wine/Culture.

The commercials, which will be seen by more than four million viewers, will be shown across Melbourne, Brisbane and regional NSW, and on Foxtel nationally.