You haven’t seen a MICE like this before

The Melbourne International Coffee Expo is back for 2016, with an incredible range of new features to engage every segment of the supply chain.

Now in its fifth year, MICE has become the largest coffee-dedicated event in the region, and one of the biggest in the world.

Café owners, roasters, baristas, equipment manufacturers, distributors and service providers are among the more than 10,000 visitors who flock to this event every year.

We’ve got a lot planned for MICE 2016:

• ASCA Australia Barista Championship – the country’s best baristas will battle-it-out for the chance to compete in the world comps.
• Roasters Alley – expect to see Australia’s best roasters serving their coffees.
• Australian International Coffee Awards – the AICA celebrates coffee roasting excellence from Australia and around the world.
• ASCA Roasting Championship – this new competition will test roasters by giving them the same coffee to roast to various profiles.
• World class coffee training and education – we’ll be hosting various coffee classes for professionals and home enthusiasts throughout the event.
• Origin Alley – the place to met and connect with green bean traders and growers.

A trade show created for the coffee lover, MICE offers novices and aficionados alike the chance to learn, taste and try everything to do with the glorious bean.

Come see the coolest gadgets, tastiest treats and biggest geeks together in one of the world’s greatest coffee-cities.

The Melbourne Showgrounds will transform into an arena of equipment, education and competition.

Roasters will give attendees the chance to sample some of the best coffee in the world.

Representatives from coffee producing countries will be on hand to answer any origin-related queries.

A new barista champion will be named when the Australian Specialty Coffee Association hosts the national barista championship.

Expect demonstrations, music, food trucks, technology, café suppliers showcasing their wares, and a lot of coffee!

When:

Thursday 17th March, Friday 18th March, 2016 10am – 5pm
(trade visitors only)
Saturday 19th March, 2016
10am – 5pm

Where: Melbourne Showgrounds

Contact:
TANYA KIMPTON, Event Sales
tanya.kimpton@primecreative.com.au Ph: 03 9690 8766

SIMON COBURN, Show Director
simon.coburn@primecreative.com.au Ph: 03 9690 8766

LAUREN WINTERBOTTOM, Event Manager
lauren.winterbottom@primecreative.com.au Ph: 03 9690 7022

JASON VARGHESE, Event and Marketing Coordinator
jason.varghese@primecreative.com.au, Ph: 03 9690 8766

Exhibitors click here to find out more information.
For visa applications, visit: www.immi.gov.au