Ferrari races into China with branded theme park

Ferrari World Abu Dhabi

Italian automotive company Ferrari has announced plans to build a branded theme park in China.

According to a statement released by Ferrari last week, they have entered into a non-binding MoU with Beijing Automotive Group and BAIC Eternaland Property “for the licensing of the design, construction and operation of a new Ferrari theme park to be located in one of the primary cities in mainland China.” No other details were given.

This isn’t the first Ferrari-branded theme park in the world. The Ferrari World Abu Dhabi, located on Yas Island in the UAE, has been in operation since November 2010 and is currently the only Ferrari theme park worldwide.

The amusement park in Abu Dhabi features rides for both adults and children. Highlights include the world’s fastest roller coaster, the Formula Rossa; a duelling roller coaster, the Fiorano GT Challenge; and a Driving Experience where you get to drive around in an actual Ferrari sports car.