Dubai Tourism Launches Its First “Girls Guide to Dubai” at Luxperience

As a result of a growing interest in female groups visiting Dubai, Dubai Tourism has launched to coincide with the first day of Luxperience, a “Girls Guide to Dubai” supplement, published by Luxury Travel Magazine.

The supplement, available exclusively to all buyers at Luxperience, will be distributed later this year in the January edition of the magazine.

Julie King, Director, Dubai Tourism, Australia and New Zealand Office said “This is the first of a series of supplements that we will be introducing to drive targeted messages to key segments for Dubai. The objective of the guides is to showcase the diversity of Dubai and highlight the array of activities in which consumers of this interest area can undertake, which require a minimum of 4 days”.

“The guide will also assist us in dispelling misconceptions of the emirate and includes insider's views from two prominent Australian ladies who live in Dubai; Donna Benton (CEO of The Entertainer) and Karen MacLean (Secret Food Squirrel - Food Blogger) said King”.

“Included in the “Girls Guide to Dubai” are travel tips; from clothing, currency to taxis and tipping and experiences and attractions in Dubai for every type of girl including: beach lovers, pampering-loving girls, ladies who brunch, adrenaline junkies, nature lovers, foodie ladies, nightlife loving girls, luxe-loving girls, shopaholics, art-lovers and culture lovers”.

Festivals and events are also featured with an emphasis on our key range of annual events which will appeal to the ladies such as the Dubai Shopping Festival, Dubai Food Festival, Art Dubai, Dubai World Cup, Fashion Forward and OMEGA Dubai Ladies Masters.

Digital copies of the guide will be made available to our travel retail partners for distribution to their clients. Travel Agents can contact dtcm_aus@dubaitourism.ae for a copy.