Sunday 29 September 2024

NEW TRENDS IN LUXURY TRAVEL

Sydney
A new report has identified the latest trends in luxury travel in the Asia Pacific, with Australia the top destination over the next 12 months for 46 per cent of respondents.

Emerging Luxury Travel Trends in Asia Pacific by Marriott International surveyed high-net-worth travellers in Australia, Singapore, South Korea, Japan, Indonesia and India.

The results revealed gastronomy is an important consideration among luxury travellers, with 88 per cent picking their holiday destination based on discovering a new food or culinary experience, 83 per cent choosing a destination to visit an award-winning restaurant and 35 per cent agreeing they will spend more on unique culinary experiences.

Wellness travel was a rapidly growing sector, particularly among younger travellers, with 86 per cent of those aged 26-34 saying a wellness retreat is a motivating factor to travel this year versus 80 per cent of all respondents.

'Blesisure' travel was also rising, with 73 per cent of affluent travellers mixing leisure travel with business and 25 per cent of Indians combining the two on every trip.

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