FITUR optimises its presence at major international tourism trade shows

FITUR, the International Tourism Trade Show organised by IFEMA, will be present at FIT 2014, the International Tourism Trade Fair of Latin America, from 25 to 28 October. Thus, with the goal of strengthening relations with the Latin American tourism industry, and as a result of the growing interest sparked at FITUR by the Latin American presence, the organisation views this international event as an unavoidable opportunity that favours the creation of advantageous synergies between FITUR and the different agents that form part of the Latin American tourism industry.

The event, organised by the Argentine Federation of Associations of Travel and Tourism Companies (FAEVYT) and the Association of Travel and Tourism Agencies of Buenos Aires (AVIABUE), is one of the principal and most significant international tourism events in Latin America and, given the importance acquired by the presence of Latin American official representations and companies at FITUR – with virtually all Latin American countries represented – this is an opportunity to boost direct contact with the different sectors of the Latin American market, with the goal of optimising FITUR’s image and weight in the continent’s tourism industry.

FITUR, which will be held from 28 January to 1 February 2015 at the MADRID TRADE FAIR venue, will, as in past editions, foster Latin America’s participation in the show through complementary actions. It will also host specialised forums such as the 5th Hosted Buyers Workshop, which attracts a high number of professionals from the Latin American tourism industry.