Cambodia’s River Festival Targets Tourism Investors

A Cambodian commutes through
the village of Stung Trung, Cambodia,

Cambodia’s third annual River Festival in Steung Treng province next weekend is part of a strategy to attract tourism investment to provinces in the northeast of the country, officials have said.

Kong Sophearak, director of the Statistics Department at the Ministry of Tourism, told Khmer Times that coastal areas, Phnom Penh, and Siem Reap province have traditionally attracted the bulk of hospitality investment.

He said the festival would be used to showcase ecotourism sites in northeast Cambodia to both foreign and local visitors and investors.

“The River Festival is not only about attracting local and foreign tourists, but also showcasing the potential for investment opportunities,” he said. “We recognize the northeast is yet to develop fully functioning services in terms of accommodation and restaurants, but that makes it a good opportunity for investors.”

The first River Festival was held in Kampong Cham and the second was in Kratie.

Source: Khmer Times.