Thursday, 23 February 2017

Thailand’s Thriving Business Event Industry

In 2016 Thailand welcomed 1,268,560 business event travellers, attracted by the diversity and vibrancy of Thailand’s business destinations, global standards of service, and dynamic business opportunities.

Over the 2016 fiscal year (October 2015-September 2016), Thailand’s business events industry earned revenues of 102.5 billion baht (AUD 3.94 billion), representing a 6.9% year-on-year growth from 2015. This overall total includes over 25,000 MICE travellers from the Oceania region, generating revenues of over Baht 2.194 billion (AUD 84.4 million). The industry is set for continuing growth in 2017. TCEB is confident that Thailand will be able to achieve its overall target of 101 billion baht (AUD 3.89 billion) in revenues.

Top TCEB meetings and incentive offers for 2017

Especially developed for the long haul meeting and incentive market from America, Europe, Oceania, and Africa TCEB has developed offers three special promotional offers tailored to meetings and incentives events to be held in Thailand throughout the year:


For large meetings or incentive events held in Thailand, a financial subsidy up to THB 2 million (AUD ~ 75,000) is available for eligible events held in Thailand with at least 2,000 overseas delegates per group, staying a minimum 3 nights in Thailand.


Meet in various destinations for unique and distinctive experiences at some of Thailand’s top MICE cities. A subsidy of THB 100,000 (AUD ~ 3,800) is available to groups of at least 100 delegates who stay in Thailand for a minimum 5 nights in more than one destination.


A subsidy of THB 100,000 (AUD ~ 3,800) is available to groups of at least 100 delegates, staying in Thailand a minimum of 4 nights, and who include a CSR activity in the event program, or where the event is held at a certified “Thailand MICE Venue Standard (TMVS)” venue.

These three offers are available throughout the application period of 1 Oct 2016 - 30 Sep 2017, for a travel period from 1 Oct 2016 - 31 Dec 2017. Terms and conditions apply.

Oceania MICE Events in Thailand

In 2016 TCEB supported a number of flagship MICE events targeting the Oceania market, including the following:
27 – 30 April 2016: Intel Security Partner Summit 2016 200 pax
18 – 22 August 2016: Travel Managers 2016 Conference 300 pax
16 – 21 October 2016: FoodWorks Conference 580 pax

Thailand Pavilion at AIME 2017

More information can be found at the Thailand pavilion booth no. 2214, while meeting a range of Thailand’s leading business events entrepreneurs – from hotels to venues, destination management companies to airlines. Experience the breadth of Thailand’s attractions though the Thailand 360º virtual reality video, as well as live demonstrations of unique Thai arts and crafts such as umbrella painting and the creation of embossed metal Lanna handicrafts.

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