Wednesday 31 July 2013

India Replaces Britain to Become Abu Dhabi’s Highest Tourism Market

As the international tourism trends in India augments adequately, the results are reaped by several other tourism hotspots. Abu Dhabi is the recent inclusion in the list. According to recent reports, India replaces Britain to become Abu Dhabi’s largest overseas tourist market, according to latest figures released by UAE authorities.

Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) said 80,179 Indian nationals stayed in the city’s hotels from January until the end of June, registering a 22 percent rise on last year. They accounted for 334,238 guest nights, which is up 43 percent on 2012 and stayed an average of 4.17 nights, an increase of 17 percent, said a TCA Abu Dhabi statement.

 “We are benefitting from increased destination awareness in India following the opening a year ago of a dedicated promotions office there and also of increased air access from the country following Etihad Airways’ equity stake in Jet Airways and the move by the Indian carrier of its Middle East hub to Abu Dhabi,” said Mubarak Al Muhairi, Director General of the TCA Abu Dhabi.
 
During the first six months 78,053 Britons stayed in the emirate’s hotels – a 9 percent increase on last year. They delivered 362,690 room nights, which was up 21 per cent and stayed for an average of 4.65 nights – 11 percent more than last year.
 
Germany came in as the third largest overseas market with 62,488 of its nationals staying – 27 per cent up on last year.

Russians are proving to be Abu Dhabi’s longest stayers checking in for an average of just over six nights, a 6 percent increase on 2012.

The survey also revealed that guests in Abu Dhabi are staying longer and that there have been significant increases in hotel occupancies and revenues.

Abu Dhabi’s strong performance was aided by a bumper June when guest arrivals rose 13 percent, guest nights increased 22 percent, revenues shot up by 13 percent, people stayed longer and occupancy increased by 6 per cent to 65 percent.

Meanwhile, the Abu Dhabi Airports Company (ADAC) has said India recorded the highest traffic Abu Dhabi International Airport for the first six months of 2013, with traffic growing by 18 percent over the same period last year, followed by Saudi Arabia, Germany, Thailand and the UK.

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