Tuesday 30 April 2013

CHINA SOUTHERN UNVEILS AUSTRALIAN EXPANSION STRATEGY

China Southern Airlines has announced a major overhaul of its Australian operations with its newest airliners being deployed to every port, including one of its five A380s on the Guangzhou to Sydney route.

Speaking at the Australian Tourism Exchange in Sydney, China Southern Executive Vice President Chen Gang said the A380 service would start on October 27 as part of a major expansion strategy down under.

The superjumbo will replace the present CZ325/326 A330-300 service, which departs Sydney at 9.50am and arrives back in Guangzhou at 5.30pm the same day.

Mr Chen also revealed that Sydney would receive China Southern’s latest A330-300 and -200 aircraft offering flatbed comfort up front and personal TVs throughout, by the end of October.

“Australia remains our most important overseas market and the test bed for our global strategy,” Mr Chen said.

“The new A380 Sydney service will be only the second international route for our superjumbos and underlines how crucial the region is to China Southern’s network growth.”

A Sydney Airport report estimates that China Southern’s single daily A380 service will generate 5000 jobs and contribute about $390 million to the Australian economy over a full year.

Mr Chen also revealed that Guangzhou, the airline’s bustling hub in southern China, would introduce a 72-hour visa-free stay policy for Australians travelling on its Canton Route in the second half of 2013.

“Our Canton Route via Guangzhou is the new and exciting way for Australians to fly and we are absolutely thrilled that they will soon be able to stop over in this vibrant city with a free transit permit for up to 72 hours to try some authentic Cantonese Yum Cha, enjoy the local culture and shop ‘til they drop,” Mr Chen said.

As part of an ongoing strategy to improve the airline’s inflight service, Mr Chen also announced that a pool of 400 dedicated English-speaking cabin crew were being deployed across the airline’s vast network including on the Sydney A380 and new A330s.

No comments:

Post a Comment