Wednesday 1 August 2012

Starwood Hotels & Resorts Opens First Dual-Branded Ski Resort Complex In China


Starwood Hotels & Resorts Worldwide, Inc. have  announced the opening of its first dual-branded ski resort complex in Changbaishan, China. Owned by Dalian Wanda Group, The Westin Changbaishan and Sheraton Changbaishan Resortare adjacent to the slopes of the Changbai Mountains, one of China’s leading ski areas and famed resort destinations. The opening marks Starwood’s first ski resorts in Asia Pacific, and further lengthens the company’s footprint as the largest international luxury and upper upscale hotel operator in China where the company recently celebrated its 103 hotels in operation, with another 100 hotel in the pipeline.
 
“We are pleased to introduce our first dual-branded ski resort complex and Starwood’s first resorts in Asia Pacific to Changbai Mountains. The Westin Changbaishan Resort and Sheraton Changbaishan Resort are testaments of our commitment to grow our brands and offerings for our Chinese guests.” said Stephen Ho, President, Asia Pacific, Starwood Hotels & Resorts Worldwide, Inc. “China is both our fastest growing global market and our richest source of loyal travelers, and we expect that this dual-branded Starwood resort will resonate with Chinese travelers who stick with the brands they know and love.”
 
Bordering Russia and North Korea in Jilin Province, Changbaishan houses a UNESCO-designated nature reserve that covers an area of over 494,000 acre. A unique highlight includes Tianchi (or “Heavenly Lake”), a vast elevated crater lake that forms the source of three rivers. The Westin and Sheraton resort complex is close to such pristine natural surroundings; it is also located near Yingfu Expressway, Changbaishan Airport (NBS), and the biggest ski field in Asia. The latter features 43 ski lanes and cable cover of up to 7.1 kilometers, accommodating 8,000 skiers. The area is also known for its powdery snow, trails surrounded by unspoiled pineforests, and hot springs.
                        
"We provide a ski retreat and all-year vacation destination in the heart of Changbaishan. I truly look forward to working with the teams at The Westin Changbaishan Resort and Sheraton Changbaishan Resort to deliver on our brands’ promise, creating value-added products and services, and memorable guest experiences," said Johnny Mathis, Managing Director of The Westin Changbaishan Resort and Sheraton Changbaishan Resort. “The two resorts are joined by a bridge, and guests staying at any of the two resorts enjoy access to the public areas of the other. They also have use of both resorts’ facilities, such as lobby lounges and swimming pool. The complex provides a very unique and convenient way to enjoy both brands, which is certain to impress even the most discerning travelers.”

The resort complex also offers more than 37,000 square feet of state-of-the-art function and meeting space, including a 13,362 square feet ballroom, nine smaller meeting rooms, and a spacious pre-function area. Six innovative food and beverage venues, along with a professional catering and meeting team, are capable of organizing functions for all types of occasions.

The Westin Changbaishan Resort
The Westin Changbaishan Resort inspires well being with expansive mountain views, world class dining, a Westin Kids Club, the signature Heavenly® Spa, and an indoor swimming pool. All 262 guestrooms are equipped with the world renowned Westin HeavenlyÒ Bed, featuring lush sheets, down cushioning, and a patented pillow-top mattress, providing complete comfort. Another industry first, the HeavenlyÒ Bath creates an invigorating spa-like experience, enhanced with the brand’s Heavenly® Shower, Heavenly® Robe, and exclusive White Tea Aloe bath amenities. In-room, high speed Internet and an ergonomic work space offers convenience and productivity in a tranquil setting. Ski-in/ski-out access also allows guests to ski straight into the hotel lobby.

With an interactive cooking show on display, Seasonal Tastes is the hotel’s signature restaurant. Its international fare is inspired by color, freshness, and flair. Maru, the first Korean restaurant in Starwood branded hotels, spices things up with hearty, tantalizing cuisine.

Sheraton Changbaishan Resort
Sheraton Changbaishan Resort offers 297 guest rooms and suites with mountain or ski views, as well as a Sheraton Club lounge and Sheraton Club rooms with upgraded amenities. The heart of the lobby features the Link@Sheraton® experienced with Microsoft®– a social hub where connections seamlessly take place. All guest rooms are equipped with an oversized work desk, custom-designed ergonomic chair, high speed Internet, LCD flat panel television, iPhone/iPad docking station, and the Sheraton Sweet Sleeper® bed. Additional amenities include full service restaurants and lounge, and fully equipped fitness facilities featuring the brand’s revolutionary new health and fitness program, Sheraton Fitness programmed by Core Performance.

With a burst of freshness, color and variety, Sheraton’s signature restaurant Feast provides an irresistible visual and culinary spread. The open kitchens serve up the freshest a la carte food, while the buffet displays encourage an interactive dining experience for the whole family to enjoy. Yue offers traditional Chinese favorites, with an emphasis on Cantonese cuisine. And 13 private dining rooms are available.

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